Techniques of Modern Digital Transformation for Making Media Content

Elkalshy, Eman

doi:10.21608/jdsaa.2023.222179.1339

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	Techniques of Modern Digital Transformation for Making Media Content
Article 18, Volume 5, Issue 2, June 2024, Page 247-260 PDF (1.09 MB)
Document Type: Original Article
DOI: 10.21608/jdsaa.2023.222179.1339
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Author
Eman Elkalshy
Photography, Cinema and TV Department, Faculty of Applied Arts; Helwan University, Egypt.
Abstract
Online videos, social networking platforms and electronic newspapers have become the most popular activities of the world , given the successive changes and features offered by the new digital media. This study deals with the issue of digital transformation in making media content, where networks are the best way to reach the largest segment of the population. Today, they lead changes in the communication process and establish new patterns in the press. Media content is no longer limited to the newspaper, radio, television and digital press, but with the spread of modern digital technologies and the connection between them and the new media, video journalism, citizen journalism, mobile phone journalism and smart press have become central for making media content. Research problem: The research problem is summarized in answering a main question, which is: What are the new digital transformation technologies that contribute to producing effective media content? Research Methodology: A descriptive approach to modern digital transformation technologies, which in turn affect effective media among viewers. Research objective: The study aims to new mass media and how it contributed for making media content, both for professional journalists and amateurs, by dealing with digital conversion techniques.
Keywords
Digital Transformation Techniques; New Media; Smart Journalism


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